People Buy the Coach, not the Program
Aug 19, 2019
Good coaching is not necessarily about providing more things than the next coach, but really honing in on your expertise that will get your clients to their goals.
People buy the coach, not the pretty packaged program.
Getting clients is one thing, but can you get them a result?
Are they leaving better than they started?
What is your re-sign rate like?
Are clients staying because there is a value in your service?
Are you constantly relaunching to bring on a new batch of clients.
I have a waitlist, most of the time.
Its because I have honed on my expertise as a macro coach and walk with my clients side by side in their journey. I focus on:
RESULTS.
EDUCATION.
CUSTOMER SERVICE.
These 3 things have created a high-demand for coaching slots with me.
BIG TIP: Perfect what you have before creating a thousand different offers.
PS- not sure what to price your offer at? Check the link in my bio for my free pricing guide. These are the exact pricing guidelines that are used with my business coaching clients.
photo: @3much
